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THE MODERATING EFFECT OF TRUST ON THE ASSOCIATION BETWEEN PURCHASE INTENTION AND ACTUAL PURCHASE BEHAVIOR OF HERBAL AND AYURVEDIC BEAUTY CARE PRODUCTS
Erangi, M.A.U
;
Priyankara, H.P.R
(
Sabaragamuwa University of Sri Lanka
,
2019-10-29
)
Impact of Perceived Brand Equity towards Purchase Intention of Life Insurance Services in Sri Lanka: Concept Paper
Gunawardane, N
;
Dissanayake, D.M.R
(
2016-10-10
)
The Impact of Brand Equity on Customers’ Purchase Intention: with Special Reference to Germ Protection Toilet Soap Brands in Sri Lanka
Kapuge, K. D. L. R
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka
,
2016-10-10
)
Factors Influencing on Purchase Intention of Men’s Cosmetic Products: with Special Reference to the Men’s Fairness Cream Products
Weerasiri, R. A. S
;
Hennayake, H. M. G. Y.J
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka
,
2016-10-10
)
Review on Perceived Risk Factors In Relation to Purchase Intention towards Electric Vehicle Brands in Sri Lanka
Thilina, D.K
;
Dissanayake, D.M.R
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka
,
2016-10-10
)
Impact of Intrinsic Factors, Extrinsic Factors and Attitudes on Consumers’ Purchase Intention of Zigo Mobile Phone Brand
Madushani, K.A.I.V.M
;
Kapuge, K.D.L.R
(
Belihuloya, Faculty of Management Studies,Sabaragamuwa University of Sri Lanka
,
2019-10-19
)
The Impact of Social Media on Brand Awareness: With Special Reference to Facebook Use in Fast Moving Consumer Goods in Sri Lanka
Yapa, Upeksha A.S
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka
,
2019-10-19
)
Brand Equity & Consumer Purchase Intention: A Study based on Life Buoy Soap
Weerasiri, R.A.S
;
Hennayake, H.M.G.Y.J
(
2019-10-19
)
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Author
Dissanayake, D.M.R (2)
Erangi, M.A.U (1)
Gunawardane, N (1)
Hennayake, H. M. G. Y.J (1)
Hennayake, H.M.G.Y.J (1)
Kapuge, K. D. L. R (1)
Kapuge, K.D.L.R (1)
Madushani, K.A.I.V.M (1)
Priyankara, H.P.R (1)
Thilina, D.K (1)
... View More
Subject
Purchase Intention (8)
Sri Lanka (4)
Brand Equity (3)
Actual Purchase Behavior (1)
and Ayurvedic Beauty Care Products (1)
Brand Association (1)
Brand Quality (1)
Customer (1)
Customers (1)
Electric Vehicle Brands (1)
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Date Issued
2016 (4)
2019 (4)
Has File(s)
Yes (8)