INFLUENCE OF KNOWLEDGE SHARING ATTITUDE IN SRI LANKAN SOFTWARE COMPANIES

Abstract

Knowledge sharing is a vital factor for the success of organizations, mainly for the knowledge intensive organizations such as software companies. This study is a survey-based empirical investigation which conducted to identify current status and the existing knowledge sharing barriers in software companies in the context of Sri Lanka. In order to provide a more comprehensive and complete description to the related study, quantitative research method is used to conduct the survey with staff of the development teams in selected software companies. The Theory of Planned Behaviour is applied as the basis of this study, in order to, create the relationship between knowledge sharing behaviour, intention and attitude for knowledge sharing. Questionnaire was designed considering individual, organizational and technical factors based on the previous literature covering dependent variable; attitude for knowledge sharing; and independent variables; motivation and willingness, trust, time, power relationships, expected reciprocity, communication skills, organizational culture and structure, leadership, reward systems, and technology. Structural equation modelling is used to analyse data, in order to assess both measurement model and structural model. According to findings, hypothesised associations with motivation and willingness, time, power relationships, expected reciprocity, communication skills, organizational culture and structure, and leadership were identified to have a significant impact on knowledge sharing attitude while, trust, reward systems, and technology depict no significant relationship. Findings further emphasize lack of time, improper organizational structures, power relationships, language and expected reciprocity as the main barriers in software companies.