Abstract:
The modern world business organizations tend to operationalize the concept of sustainability into
their bottom line in order to gain the competitive advantage and meet the increased demands of
various stakeholder groups. Following the notions of Stakeholder Theory (ST) and Resource Based
View (RBV), this study aims to assess whether Corporate Sustainability Practices (CSP) contribute
towards enhancing the Corporate Financial Performance (CFP) in listed manufacturing companies of
Sri Lanka over the period of 2012-2017. Further this paper addresses the timely need of research on
the holistic concept of Sustainability, which has been replaced with constricted corporate social
responsibility neglecting economic and environmental dimensions of the broader concept. The
research design of this study deploys content analysis as the qualitative method and statistical analysis
(panel data regression model) as the quantitative method. Disaggregated measures of sustainability
have been used to assess CSP using the checklist following Taib, Ameer and Haniff (2012), while the
CFP is assessed on the dimensions of Return on Assets (ROA). This paper reported that there is
significant positive relationship between CSP and CFP in listed manufacturing companies of Sri Lanka.
