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Impact of Perceived Brand Equity towards Purchase Intention of Life Insurance Services in Sri Lanka: Concept Paper
Gunawardane, N
;
Dissanayake, D.M.R
(
2016-10-10
)
The Impact of Brand Equity on Customers’ Purchase Intention: with Special Reference to Germ Protection Toilet Soap Brands in Sri Lanka
Kapuge, K. D. L. R
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka
,
2016-10-10
)
Factors Influencing on Purchase Intention of Men’s Cosmetic Products: with Special Reference to the Men’s Fairness Cream Products
Weerasiri, R. A. S
;
Hennayake, H. M. G. Y.J
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka
,
2016-10-10
)
Review on Perceived Risk Factors In Relation to Purchase Intention towards Electric Vehicle Brands in Sri Lanka
Thilina, D.K
;
Dissanayake, D.M.R
(
Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka
,
2016-10-10
)
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Author
Dissanayake, D.M.R (2)
Gunawardane, N (1)
Hennayake, H. M. G. Y.J (1)
Kapuge, K. D. L. R (1)
Thilina, D.K (1)
Weerasiri, R. A. S (1)
Subject
Purchase Intention (4)
Sri Lanka (3)
Brand Equity (2)
Customers (1)
Electric Vehicle Brands (1)
Fairness Cream (1)
Fast Moving Consumer Goods (1)
Life Insurance (1)
Perceived Risk (1)
Services Market (1)
... View More
Date Issued
2016 (4)
Has File(s)
Yes (4)