Abstract:
Advanced economies and financial systems are operating efficiently with the help of
easily available credible information. The banks provide credit facilities to develop
retail and corporate line trading activities and improve the standard of living
accordingly. In Sri Lanka, after 1980’s the credit culture have been shaken because of
the crisis aroused in the sector. As a result of the unfavorable credit culture regulatory
bodies established Credit Information Bureau (CRIB) which provides comprehensive
credit reports to promote credit worthy society still borrowers have a huge knowledge
gap about CRIB services. The aim of the study is to investigate the factors affecting
on the awareness of credit information bureau (CRIB) of borrowers with special
reference to People’s Bank. The study was conducted to explore the factors affecting
on the CRIB awareness including age, gender, education level, income level and
employed type. To achieve the aim, five basic hypotheses are investigated as the
independent variables and CRIB awareness. The study was carried out using
quantitative research method using structured questionnaires to gather primary data by
selecting 80 personal loan customers from people’s bank and that was analyzed by
using categorical data analysis by chi square statistics. The findings revealed that
independent variables and CRIB awareness are related to each other. And major five
variables were highly affected to CRIB awareness, which are education level and
employment type. Education level and employed type are affecting to the CRIB
awareness. The study provides more information to the customers such that find outs
the major reasons for CRIB awareness and helps to get decisions on the issue while
providing some relative information. The study suggests that authorities further
develop the system to aware more on credit worthiness and create a culture among the
nation to give recognition for the people who have better credit discipline
