Digitalization has profoundly changed and keeps changing the way people live, work and travel and has opened up unprecedented opportunities for tourism and hospitality firms to compete in global markets. Rapidly evolving ...

This theoretical review argues that the western tourist gaze can be deconstructed through the Buddhist ontology of avidyā and prajnā. If Buddhism is about discovering the truth of ‘self’ (end of self and everyday ego) ...

This study aims at examining the influence of experiential marketing (EM) on destination loyalty (DL) through the mediating effect of tourists’ satisfaction and destination image in the tourists’ cultural destinations ...

This paper examines the typical ways in which mass tourism has utilized cultural heritage as a salient asset for development. Tourism has long focused on extraordinary, exotic and grand heritage assets at the expense ...

In this era of mass tourism, and to create social and financial benefits, it is useful to clarify the positive and negative aspects of animal tourism resources. Following the principles of environmental protection, ...