Against the backdrop of the deepening cooperation between the “Belt and Road" Initiative and global tourism, tourism trade between China and Sri Lanka has become a crucial link in the two countries’ economic and trade ...

The cultural modernization of China and Sri Lanka shares several analogous historical driving forces. Both countries possess mature and stable traditional cultures, have been influenced by Western cultural paradigms, and ...

The rise of technological and marketing innovations has transformed how impulse buying occurs, as it has moved beyond traditional retail settings into online channels. As a result, there is a need for more research that ...

The Belt and Road Initiative (BRI) emphasize building infrastructure and digital connectivity, presenting an excellent opportunity for enhancing the provision of healthcare in partner countries, including Sri Lanka. This ...

The IMF’s insistence on government spending cuts and tax increases will help achieve financial sustainability goals, on the hand, it threatens to alienate the regime from society and thus create the sustainability issues ...

The Chinese Horse Dance is a folk performance that combines rhythmic footwork, symbolic gestures, and the use of a large horse-shaped costume attached to the performer’s body. As cultural exchange in performing arts ...

With the advancement of the “Belt and Road Initiative", tourism has become an important industry for friendly exchanges between China and the countries along the "Belt and Road". The image of tourism destination, under ...

Analysis of the trade potential and influencing factors between China and Sri Lanka is conducive to scientifically grasping the trade trends between the two countries since the joint construction of the Belt and Road ...

Artificial Intelligence (AI) is rapidly transforming supply chain operations across industries, driving efficiency, cost reduction, and sustainability improvements. In Sri Lanka, large-scale apparel companies have successfully ...