ICMR: Recent submissions

Now showing items 221-240 of 538

THE IMPACT OF SOCIAL MEDIA INFLUENCERS ON ONLINE CLOTHING CONSUMERS’ PURCHASE INTENTION

Gooneratne, D.W.A; Wimalasiri, R.K.H.S (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

The purpose of this paper is to examine the impact of social media (SM) influencers on the purchase intentions of online clothing consumers. The study also aims to identify the extent to which the content and attractiveness ...
COLLECTIVE INFLUENCE OF STARTUP FINANCIALS AND LIFE CYCLE STAGES ON FIRM VALUE: EXAMINING MODERATED EFFECT OF SERIAL ENTREPRENEURSHIP AS A STRATEGIC SIGNAL FOR VENTURE CAPITALIST

Pynadath, M.F.; Thomas, S. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

This paper intends to examine the moderated effect of serial entrepreneurship and financial factors on venture capitalists’(VC) valuation among technology start-up firms in India. We used financial and non-financial data ...
NETWORKING BEHAVIOUR OF WOMEN ENTREPRENEURS AND ITS IMPACT ON ENTREPRENEURIAL PERFORMANCE: THE MEDIATION ROLE OF SELF-ESTEEM

Rajapaksha, R.M.M.C.; Fasana, S.F.; Silva, P.O. De; Perera, K.J.T.; Niroshini, S. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

Extant literature has argued that networking by entrepreneurs will uplift business standards and performance. Yet, the networking behavioural analysis has overlooked integrating women’s social behaviour in small and medium ...
TRENDS AND IMPACT OF CYBER-ATTACKS ON SMALL AND MEDIUM ENTERPRISES IN MANCHESTER, UNITED KINGDOM

Panditharathna, R.; Jesutoye, B.G.; Shevels, T. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

Information security is a major factor and concern for every company. However, computer hackers pose a higher threat for organisations with the advancement of technology. To understand the current level of threat, this ...
THE INFLUENCE OF YOUNG CONSUMERS PESTER POWER ON PARENTAL PURCHASING DECISIONS, WITH A FOCUS ON THE SRI LANKAN FMCG MARKET

Wasala, W.M.A.S.M; Ravindran, N; Bandara, W.A.S.C; Pratheepan, T; Jayasuriya, N.A; Munasinghe, A.A.S.N (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Over the course of several decades, a young customer's pester power has captured the attention of all parties involved. According to the researchers, the purpose of this phenomenological study is to assess the child's ...
IMPACT OF SOCIAL MEDIA MARKETING ON IMPULSIVE PURCHASING BEHAVIOR: AN EMPIRICAL STUDY ON THE ONLINE FASHION RETAIL INDUSTRY IN SRI LANKA

Rathnayake, T.H; Abeysekera, N; Sandakalum, G.A.D.D (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

This study was performed to discover the impact of social media marketing on Sri Lankan online fashion retail customers' impulsive purchasing behaviour. By conducting the research, the researchers chose to test five ...
THE FACTORS AFFECTING POST-PURCHASE CONSUMER DISSONANCE AMONG MILLENNIALS: WITH SPECIAL REFERENCE TO SRI LANKAN SUPERMARKET SECTOR

Thilakarathne, G.W.D.N.D (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

The survival of the businesses in the contemporary challenging business context is assured upon the existing and potential customers’ perception. The Sri Lankan supermarket sector has a high growth prospect and intensified ...
IMPACT OF BRAND TRIBE CHARACTERISTICS ON RELATIONAL OUTCOMES: THE MEDIATING EFFECT OF BRAND TRIBE COMMITMENT IN SRI LANKAN ELECTRICAL MATERIAL SECTOR

Pathirana, L.P.D.S; Abeysekera, N (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Empirical research is needed to determine the efficacy of marketing efforts about long-term brand tribe behaviours, while post-evaluations are uncommon in the electrical industry in Sri Lanka. A survey questionnaire ...
IMPLICATIONS FOR BRAND CHOICE THROUGH CONSUMER ENGAGEMENT ON SOCIAL MEDIA PLATFORMS

Moodleya, P; Ntobaki, P.P; Cloetec, d J (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Social media platforms have become a communication hub where information on brands is sought out and shared. The study seeks to determine what the implications are for brand choice through consumer engagement on social ...
INFLUENCE OF PASSENGER PERCEPTION TOWARDS PERCEIVED SERVICE PERFORMANCE OF BANDARANAYAKA INTERNATIONAL AIRPORT

Rasheed, S; Dissanayake, R (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Service quality is an important aspect of airport management. As such, it reflects its evolution from a primary focus on facilities and operations to a primary focus on delivering a passenger-focused service experience. ...
ENVIRONMENTAL PURCHASING BEHAVIOUR: A NORM ACTIVATION THEORY PERSPECTIVE

Hettiarachchi, W.N; Galahitiyawe, d N.W.K (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Natural disputes have become a global concern. Though man has a moral obligation to care for the earth, there is serious doubt when they act. It is universally accepted that accelerated pollution has been triggered due ...
ASSESSING THE EFFECTS OF SERVICE QUALITY, STUDENT SATISFACTION, AND STUDENT ENGAGEMENT ON STUDENT LOYALTY: A PRIVATE HIGHER EDUCATION PERSPECTIVE

Konalingam, K; Mahadevan, K; Sivarajah, R (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

The main purpose of this study is to propose and empirically investigate a mediated mechanism of student satisfaction and student engagement to enhance student loyalty via educational service quality platforms. Hence, ...
OPPORTUNITIES AND BARRIERS OF MARKETING OF EQUITY-BASED FINANCING PRODUCTS OF ISLAMIC BANKING IN PAKISTAN

Panditharathna, R; Shah, S (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Islamic banking refers to a system of banking that is consistent with the principles of Islamic law (Sharia). Recently, equity-based financial products (Musharakah) have become popular among customers and bankers. ...
MEASURING COMBINED ASSURANCE: A HOLISTIC APPROACH TO ORGANIZATIONAL GOVERNANCE AND RISK MANAGEMENT

Indunil, L.L.S; Senaratne, S; Manawaduge, A.S.G.P (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

Combined Assurance is an emerging global concept aimed at enhancing board risk oversight by integrating and aligning silo-based assurance processes across the organization. This study develops an instrument to measure ...
IMPACT OF TOURISM DEVELOPMENT ON SMALL AND MEDIUM ENTERPRISES IN OBUDU CROSS RIVER NIGERIA

Panditharathna, R.; Ojugbo, P.A.; Shevels, T. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

Tourism as an industry has multiple and significant impacts on the socio-economic development of any nation on which small and medium scale businesses (SMEs) have predominantly been centered. Thus, this research is aimed ...
IMPACT OF BUSINESS RESILIENCE PRACTICES ON DEALING WITH COVID-19: EVIDENCE FROM SRI LANKAN SMALL-SCALE ENTREPRENEURS

Samarasinghe, N.V.H.H.; Hennayaka, J.S.; Disanayaka, D.M.P.P.; Gamage, U.C.; Weligodapola, M.; Shamila, P. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

The worldwide outbreak induced by the novel Coronavirus has disrupted the world's economy, dramatically reducing daily business operations, causing a global trade disruption unprecedented in most sectors of economic activity. ...
IMPACT OF ENTREPRENEURIAL INNOVATIVENESS ON ENTREPRENEURIAL INTENTION AMONG MANAGEMENT UNDERGRADUATES IN STATE UNIVERSITIES OF SRI LANKA: WITH THE MEDIATING EFFECT OF ENTREPRENEURIAL ALERTNESS

Shashiprabha, K.M.P.; Praveeni, S.M.N. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

This study was designed to explore the effect of Entrepreneurial Innovativeness on Entrepreneurial Intention among management undergraduates in state universities of Sri Lanka: with the mediating effect of Entrepreneurial ...
IMPACT OF THE ENTREPRENEURIAL ORIENTATION ON THE FIRM PERFORMANCE OF SMES IN SRI LANKA: MODERATING EFFECT OF TRANSFORMATIONAL LEADERSHIP BEHAVIOUR

Jayasooriya, S. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

This paper aims to examine the impact of the Entrepreneurial Orientation (EO) on the business performance of Small and Medium Enterprises (SMEs) in Sri Lanka with moderating effect of Transformational Leadership (TL). The ...
THE IMPACT OF PRIOR KNOWLEDGE AND EXPERIENCE ON ENTREPRENEURIAL INTENTION AMONG ACCOUNTANCY STUDENTS: THE MEDIATING ROLE OF ENTREPRENEURIAL ALERTNESS

Sonia, A.; Bakhrub, K.M. (Belihuloya, Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2021-12-16)

Entrepreneurship focuses on value creation involving commitment for time, effort, money, and expectation of financial gain. The ability to recognize valuable business prospects can be best measured through entrepreneurial ...
PANDEMIC OUTBREAK, INVESTOR SENTIMENT, AND STOCK MARKET REACTION:EVIDENCE FROM THE FRONTIER MARKET, SRI LANKA

Rathnasekara, R.D; Nanayakkara, N.S (Belihuloya, Faculty of Management Studies, Sabaragamuwa university of Sri Lanka, 2021-12-16)

This paper examines the impact of the COVID-19 pandemic, the resulting investor sentiment in determining stock returns of different sector portfolios; healthcare, telecommunication, banking, insurance, and hotel companies ...

Now showing items 221-240 of 538

Search DSpace

Advanced Search

Browse

All of DSpace
This Community
- By Issue Date
- Authors
- Titles
- Subjects

Recently added

ICMR: Recent submissions

Search DSpace

Browse

All of DSpace

This Community

My Account