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Browsing South Asian Journal of Tourism and Hospitality by Issue Date

Browsing South Asian Journal of Tourism and Hospitality by Issue Date

Now showing items 1-20 of 42

Branding of Tourism-Related Products and Services for a Competitive Advantage in Sri Lanka: An Intellectual Property Perspective

Punchihewa N.S (Belihuloya,Sabaragamuwa University of Sri Lanka, 2020-01-10)

The purpose of this paper is to examine whether and to what extent branding and the trademark regime can be used in a business way to extract value from tourism-related products and services in Sri Lanka. From an ...
‘Elephant Watching’ for Mitigating Human-Elephant Conflict: A Case Study in Sri Lanka

Wasantha Rathnayake, Rathnayake (Belihuloya,Sabaragamuwa university of sri lanka, 2020-12-27)

The ongoing Human-Elephant Conflict (HEC) in Sri Lanka results in the death of more than 300 elephants every year. Although HEC mitigation plans are in place, the mitigation measures are not always implemented due to ...
Wildlife Tourism Resources Development: A Case Study of Beijing Wildlife Park

Wang, Duoduo; Lück, Michael (Belihuloya,sabaragamuwa university of sri lanka, 2020-12-27)

In this era of mass tourism, and to create social and financial benefits, it is useful to clarify the positive and negative aspects of animal tourism resources. Following the principles of environmental protection, ...
Book Review: Tourism, Hospitality and Digital Transformation edited by Tajeddini, K., Ratten, V. and Merkle, T. (Routledge; 1st Edition (2019); Pages: 242)

Chathurika Gamage, Thilini (Belihuloya , Sabaragamuwa University of Sri Lanka, 2020-12-29)

Digitalization has profoundly changed and keeps changing the way people live, work and travel and has opened up unprecedented opportunities for tourism and hospitality firms to compete in global markets. Rapidly evolving ...
Editorial and table of contents

Unknown author (Belihuloya, Sabaragamuwa university of sri lanka, 2021-01)
Heritage and Tourism: Alternative Perspectives from South Asia

J. Timothy1, Dallen (Belihuloya,Sabaragamuwa university of sri lanka, 2021-01-07)

This paper examines the typical ways in which mass tourism has utilized cultural heritage as a salient asset for development. Tourism has long focused on extraordinary, exotic and grand heritage assets at the expense ...
Can the Western Tourist Gaze be deconstructed through Buddhist Ontology?

Hapugoda, Mahesh; Ratnayake, Iraj (Belihuloya,Sabaragamuwa university of sri lanka, 2021-01-08)

This theoretical review argues that the western tourist gaze can be deconstructed through the Buddhist ontology of avidyā and prajnā. If Buddhism is about discovering the truth of ‘self’ (end of self and everyday ego) ...
The Effect of Experiential Marketing, Destination Image, Tourists’ Satisfaction on Destination Loyalty: Evidence from Tourists’ Cultural Destinations in Sri Lanka

Udurawana, YMWGPK; Bandara Wanninayake, WMC (Belihuloya,Sabaragamuwa university of sri lanka, 2021-01-08)

This study aims at examining the influence of experiential marketing (EM) on destination loyalty (DL) through the mediating effect of tourists’ satisfaction and destination image in the tourists’ cultural destinations ...
Transformational Leadership on Employee Creativity in Five-Star Hotels in Sri Lanka: Moderating Role of Personal Initiatives

Chandika Karunasekara, D.S.P; Karunarathne, R.A.I.C; Wickramsinghe, C.N (Belihuloya,Transformational Leadership on Employee Creativity in Five-Star Hotels in Sri Lanka: Moderating Role of Personal Initiatives, 2021-01-09)

The study focused on the moderating role of personal initiative in projecting employees' creativity through transformational leadership in five-star hotels in Sri Lanka. The data was collected from a sample of 312 ...
Content Analysis of Facebook Food Community Meaning in a Time of Crisis

Aliah Mansor, Nur; Wahidin Awan, Khairil (Belihuloya, Sabaragamuwa University of Sri Lanka, 2021-01-12)

Social media offer innovative opportunities for people to feel and stay socially connected in difficult times. This study aims to understand how people use their cooking mishaps during the movement control order (MCO) ...
Editorial Note

Gnanapala, Athula; Cooper, Malcolm (Belihuloya,Sabaragamuwa university of sri lanka, 2021-01-26)
Understanding policy integration of the Sustainable Development Goals: A Network Theory approach

Dodds, Rachel; Wong, Stephanie (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)

The Sustainable Development Goals (SDGs) have been much debated but there is no question that their goal is to achieve a more balanced and sustainable planet. This study systematically reviewed literature in order to ...
CONTENTS

Management Studies, Faculty of (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)
Editorial Note

Management Studies, Faculty of (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)
Assessing Green Resorts Attributes Performance on Tourists’ Emotional Intelligence and Future Behavioural Responses: Evidence from Malaysia

NorAzam, Nor RabiatulAdawiyah; Rashid, Basri; AziminZainol, Noor (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)

Tourists will gain pleasurable experiences when engaging with the surrounding environments of their destinations as determined by the ability of resorts to provide and maintain quality products or services to satisfy the ...
Visitor preferences on different safari tour packages: A Case Study of Udawalawe National Park in Sri Lanka

Mudiyanselage, Rathnayake; Rathnayake, Wasantha (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)

In Sri Lanka, visitors to national parks are not offered a choice when they go on safari tours regarding the type of wildlife viewing that they are interested in such as elephant watching, bird watching or general wildlife ...
Loyalty Versus Variety in Hotel Selection Patterns: Evidence from Australia

Udunuwara, Maduka; Wilkins, Hugh (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)

This study explores the hotel selection patterns of leisure travellers to understand their loyalty or variety seeking intentions and profile them through their key characteristics, factors that influence their hotel ...
Perception of Bao as Sports Tourism: Evidence from Tanzania

Mkwizu, Kezia H. (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)

Sports tourism is one of the ways for countries to rebuild the tourism sector. Existing literature on Bao as a board game is mostly from a historical, educational, and cultural angle, whilst there is less attention on the ...
Book Review: Future of Tourism Marketing edited by Seongseop (Sam) Kim and Dan Wang (Routledge; 1st Edition (15th June 2021); Pages: 128)

Gamage, Thilini Chathurika (Faculty of Management Studies - Sabaragamuwa University of Sri Lanka, 2021-07-29)
Impact of Internal Corporate Social Responsibility on Employees’ Turnover Intention in the Hotel Sector: The Mediating and Moderating Roles of Job Satisfaction and Work-Life Conflict

Fernando, A.G.N.K.; Danthanarayana, C.P. (Faculty of Management Studies, Sabaragamuwa University of Sri Lanka, 2022-05-18)

The study examines the role of employee perceptions of Internal Corporate Social Responsibility (CSR) in employee Turnover Intention (TI) by exploring its mediating and moderating effects through Job Satisfaction (JS) ...

Now showing items 1-20 of 42

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