Abstract:
The study examines the role of employee perceptions of Internal
Corporate Social Responsibility (CSR) in employee Turnover Intention
(TI) by exploring its mediating and moderating effects through Job
Satisfaction (JS) and Work-Life Conflict (WLC) in the hotel industry.
Data were collected from 130 employees in the top five hotels in Sri
Lanka to explore employees' CSR experience. The hypothesized
relationships were tested through the partial least squares structural
equation modelling technique with SmartPLS-3. The results represent
that, JS is completely mediated the relationship between CSR and TI
while WLC is not moderating among CSR and JS. By providing a more
socially responsible environment at the workplace, employee JS will
enhance, and it directly reduces the TI of employees since employees
feel like responsible citizens in society. The study enriches the available
knowledge about the variables in organizational contexts and the
understanding of the responses of employees while analyzing the CSR
activities from employees’ perspectives.
