Abstract:
This study aimed to determine the impact of health-related views on mobile
payment adoption in Sri Lanka using the Health Belief Model and
Technology Acceptance Model. The scale used to quantify each construct
was based on earlier research, with modest alterations to fit the pandemic
situation. An online survey was administered to acquire data from 243
undergraduates using the convenience sampling technique. Data were
analysed using structural equation modelling. The findings revealed that
health consciousness, perceived ease of use, and usefulness have a
significant positive relationship between attitude and behavioural intention
to mobile payments. Moreover, the attitude has a significant positive
relationship with mobile payment usage. As the health consciousness
increases, the usefulness and intention to use mobile payments are
escalating. Thus, bank managers can focus on this new customer segment.
Accordingly, they can use their promotional campaigns to highlight the
importance of shifting toward m-payments during the pandemic times.
