dc.description.abstract |
Despite some improvements seen in the systematic use of sport and physical education
for economic development around the world in recent years, most of the stakeholders
don’t seem to have much of an understanding about the impact sport can have on
achieving sustainable development and humanitarian objectives the world is struggling
to achieve. Considering the critical conditions, the Sri Lankan economy is facing at
the moment, this study would focus on specific remedies Sri Lanka could implement
as part of its recovery efforts. Policy makers will not only have to be concerned about
the return on investments (ROI), but also about the environmental and social impacts
of the programs implemented in the name of economic development. Sri Lanka, being
a country that has been experiencing violent conflicts based on ethnic and perhaps
even religious backgrounds of people, can benefit from sports activities at all different
levels not only to achieve harmony among different ethnic and religious groups but
also to achieve the much-needed economic development of the country. This narrative
overview focuses mainly on the economic development by developing social and human
capital and all other different aspects of the sports industry that can make a significant
contribution to the GDP of the country. Globally, sports are big business, and an integral
part of the culture and lifestyle of the country. The growth not only in the size but also
the complexity and diversity that attract the new ways of thinking about the sports
economy. If we, as a country, are serious in using all the resources we have in improving
our economy then, we should harness the sporting talents to overcome the economic
and social issues while developing appropriate policies to address the problems in the
sports industry. |
en_US |