Browsing MURS by Author "Amarakoon, A.M.S.S.K."

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FACTORS INFLUENCING GENERATION Z CONSUMERS' ADOPTION INTENTION OF LOCATION-BASED MOBILE MARKETING IN SUPERMARKETS: REFERENCE TO COLOMBO DISTRICT

Amarakoon, A.M.S.S.K.; Piumali, P.L.G.S.D. (2023-12-21)

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