dc.contributor.author | Gunasinghe, M.M.R.L. | |
dc.contributor.author | Rathnasiri, M.S.H. | |
dc.date.accessioned | 2024-01-22T07:50:25Z | |
dc.date.available | 2024-01-22T07:50:25Z | |
dc.date.issued | 2023-12-21 | |
dc.identifier.uri | http://repo.lib.sab.ac.lk:8080/xmlui/handle/susl/4288 | |
dc.language.iso | en_US | en_US |
dc.publisher | Sabaragamuwa University of Sri Lanka | en_US |
dc.subject | Consumer attitude | en_US |
dc.subject | Green clothing | en_US |
dc.subject | Generation Z | en_US |
dc.subject | Perceived symbolic meanings | en_US |
dc.subject | Sustainable fashion | en_US |
dc.title | FFECTS OF PERCEIVED SYMBOLIC MEANINGS ON CONSUMERS’ ATTITUDES TOWARDS GREEN CLOTHING: EVIDENCE FROM GENERATION Z IN COLOMBO DISTRICT, SRI LANKA | en_US |
dc.type | Article | en_US |