Volume IV Issue I August 2024

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Published by Faculty of Management Studies Sabaragamuwa University of Sri Lanka Belihuloya, 70140 Sri Lanka

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AJMS, 2024 (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)
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AJMS, 2024 (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)
Editorial Note

Aslam, MSM (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

On behalf of the Editorial Board of the Asian Journal of Management Studies (https://www.sab.ac.lk/mgmt/ajms/) and my co-editors, I am glad to present the Volume IV, Issue I of the journal. The journal, established in ...
Ecological Rational Behavior of Individual Investors in Stock Investment Decisions

Aruna Shantha, KV (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

While heuristics are widely applied in decision-making, they can lead to biases and are therefore considered irrational behavior. However, the Adaptive Market Hypothesis implies that heuristics are neither rational ...
Socialization Agents on Adolescent Consumer Vulnerability: Moderating Role of Mother’s Employment (With Reference to Franchised Fast-food Industry in Sri Lanka)

Nishadi, GPK; Warnakulasooriya, BNF; Chandralal, KPL (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

Adolescents are considered as a highly vulnerable customer group due to overconsumption of fast-food. According to existing scholars, adolescents’ food preferences are greatly determined by socialization agents. Moreover, ...
Healthcare Alliance Drivers and Competitive Advantage of Private Hospitals in Anambra State, Nigeria

OJUKWU, HS; UMEMEZIA, EI; MGBEMENA, CI (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

The fragility of Nigeria’s health sector is in a worrying state of despair. The continuous underperformance of the country’s healthcare sector has not only resulted in medical errors leading to careless deaths but is ...
Factors Impact the Financial Performance of Life Insurance Companies in Sri Lanka during the COVID-19 Pandemic

Kumararathna, PSNN; Buddhika, HJR (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

The main purpose of this research study is to find the key determinants that affect the financial performance of the life insurance industry during the COVID-19 pandemic. This study examines the impacts of the COVID-19 ...
Impact of High-Performance Human Resource Management Practices on Role Performance: Mediating Role of Employee Engagement

Wijayathunga, LADHR; Karunarathne, RAIC (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

A well-established administrative system, such as High- Performance Human Resource Management Practice (HPHRMP), is crucial for efficiently managing human resources and administrative tasks. This study examines the impact ...
Differential Value Relevance of Accounting Information on Investors’ Decisions: Evidence from Sri Lankan Commercial Banks

Amarasinghe, AAMD; Sudarshani, VVN (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

This research investigates the impact of differential value relevance of accounting information on investors' decisions in Sri Lankan commercial banks during noncrisis (2013-2018) and crisis (2018-2022) periods. ...
Book Review: Financial Statement Analysis: A Practitioner’s Guide, Fernando Alvarez and Martin S. Fridson (Wiley Finance Series, 5th Edition (April 2022), Pages: 448).

Hewage, RS (Faculty of Management Studies Sabaragamuwa University of Sri Lanka, 2024-08-31)

The skill of understanding and analyzing financial statements is essential for business professionals, market practitioners, and investors since it deep dives into the evaluation of the financial health and stability ...

Volume IV Issue I August 2024

Volume IV Issue I August 2024

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