Browsing 2024 - Volume 3, Issue II by Issue Date

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  • THE IMPACT OF INTERPERSONAL TRUST ON TRANSACTION COSTS AND BUSINESS PERFORMANCE AMONG RETAIL TRADERS IN GAMPAHA DISTRICT OF SRI LANKA 
    Anjalika, W.P.W.; Priyanath, H.M.S. (Department of Economics and Statistics, Faculty of Social Sciences and Languages, Sabaragamuwa University of Sri Lanka, Belihuloya, Sri Lanka, 2024-12-26)
    Scholars revealed that interpersonal trust among exchange partners mitigates transaction costs and thereby enhances the greatest level of business performance. However, the lack of empirical evidence specifically in the ...
  • THE INFLUENCE OF SOCIAL MEDIA MARKETING ON CONSUMER BEHAVIOR IN THE SRI LANKAN CLOTHING INDUSTRY 
    Francis, S.J.; Mikda, F.N.M.; Ganeshamoorthy, M. (Department of Economics and Statistics, Faculty of Social Sciences and Languages, Sabaragamuwa University of Sri Lanka, Belihuloya, Sri Lanka, 2024-12-26)
    Social media plays a crucial role in shaping consumer behaviour in the market. This research intends to examine how social media marketing affects clothing related consumer behaviour in Sri Lanka. By focusing on the ...
  • DETERMINANTS OF GENDER-BASED OCCUPATIONAL SEGREGATION OF EMPLOYED INDIVIDUALS IN SRI LANKA 
    Madushika, P.G.H; Samaraweera, G.R.S.R.C. (Department of Economics and Statistics, Faculty of Social Sciences and Languages, Sabaragamuwa University of Sri Lanka, Belihuloya, Sri Lanka, 2024-12-26)
    Occupational Segregation by gender refers to the under-representation or over- representation of one gender across different types of occupations. These kinds of labour market discriminations can harm individual earning ...
  • QUARTERLY TRENDS IN SRI LANKAN UNEMPLOYMENT: A GENDER AND SECTORAL ANALYSIS 
    Muthumalki, H.D.; Wijesekara, N.M.; Wijebandara, W.A. Chandani (Department of Economics and Statistics, Faculty of Social Sciences and Languages, Sabaragamuwa University of Sri Lanka, Belihuloya, Sri Lanka, 2024-12-26)
    The unemployment rate serves as a critical indicator of labour market conditions, reflecting the balance between job supply and demand. This study investigates the quarterly variations in Sri Lanka's unemployment rate ...
  • FACTORS AFFECTING THE MIGRATION INTENTION OF UNIVERSITY LECTURERS IN SRI LANKA (WITH SPECIAL REFERENCE TO SABARAGAMUWA UNIVERSITY OF SRI LANKA) 
    Kavishka, M.T.M.; Gunarathna, A.M.I. (Department of Economics and Statistics, Faculty of Social Sciences and Languages, Sabaragamuwa University of Sri Lanka, Belihuloya, Sri Lanka, 2024-12-26)
    University Lecturers migration is known as a type of Brain drain. It can be described as moving a country's most talented and educated lecturers to other countries. The migration of university lecturers in a country ...
  • Front Materials 
    Unknown author (Department of Economics and Statistics, Faculty of Social Sciences and Languages, Sabaragamuwa University of Sri Lanka, Belihuloya, Sri Lanka, 2024-12-26)

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